Osotspa Expands into Middle East Market Appoints ‘Ark Shiny Trading’ as Official Distributor in UAE and Oman

Osotspa Public Company Limited, Thailand’s leading consumer goods manufacturer, continues its strategic international expansion by strengthening its presence in the Personal Care segment. The company has officially announced the appointment of Ark Shiny Trading L.L.C. as the authorized distributor for its Babi Mild and Ultra Mild brands in the United Arab Emirates (UAE) and the Sultanate of Oman.

This milestone partnership aims to establish a robust distribution network to cater to the growing demand in the Middle East—a high-potential market with significant purchasing power. The agreement will be fully effective from 2026 onwards.

Ms. Suthipa Panyamahasup Chief Home & Personal Care and Health Care Officer of Osotspa Public Company Limited stated "We are delighted to forge this strategic partnership with Ark Shiny Trading. Their extensive network and local market expertise will be the key drivers in successfully establishing Osotspa’s Personal Care presence in the UAE and Oman. This collaboration reflects our core strategy to deliver high-quality, trusted products that embody gentleness to consumers worldwide. Expanding into a high-growth region like the Middle East not only elevates Babi Mild and Ultra Mild’s global standing but also perfectly serves the needs of modern families."

This alliance reinforces Osotspa’s vision to accelerate its market footprint in strategic international territories. By delivering innovative personal care solutions renowned for their quality and gentleness, Osotspa is committed to driving the sustainable growth of Babi Mild and Ultra Mild across the Middle East.